Find nearby Belly businesses with new Now cards.

CHICAGO – (January 30, 2015) – Belly, the loyalty leader and marketing solution, today announced it’s integration with Now cards within the Google app. Belly members can easily find nearby Belly businesses they’ve visited and Belly Bites they’ve claimed as they engage with Google Now on their Android device. Google Now sends contextual suggestions to users. Now cards from Belly will show Members the Belly businesses they’ve visited that are nearby, how many total points they’ve earned there and rewards they’re eligible to redeem. Members can also see any Belly Bites (offers at Belly businesses they’ve yet to visit) they’ve claimed. Tapping these cards will take Members directly to the Belly app.

“We’re excited to be one of the first partners to integrate Now cards into the Google App,” said Craig Ulliott, CTO of Belly. “Presenting timely and interesting content for our members using Android further demonstrates how seamlessly Belly fits into a consumer’s daily life.”

Now cards from Belly are currently only available on Android. Click here to view all Now cards.


Belly is the leading loyalty program and marketing solution with more than 10,000 merchants and 5 million members. Belly revolutionizes traditional loyalty concepts and works with each business to design a customized, unique rewards program their customers actually want. Using a tablet and single card or iPhone or Android app, Belly unlocks new opportunities for customer engagement and digital advocacy. Belly is headquartered in Chicago, Illinois and received funding from Andreessen Horowitz, Silicon Valley Bank, Lightbank, NEA, DAG Ventures, Cisco, and 7-Ventures, LLC (a subsidiary of 7-Eleven, Inc.). For more information, visit