enterprise loyalty

Retail Roundup: Enhancing Customer Loyalty Through The Omnichannel Experience

Retail roundup

Love it or hate it, technology is drastically changing how business is done. Gone are the days of our grandparents when brand loyalty could last a customer's entire life. As the customer journey gets more complicated and confusing, it's important for marketers to understand how to intersect new technologies and the customer buying cycle. In this whitepaper, we'll explore the current state of technology in retail, how it affects loyalty, and which retailers are getting it right.

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